Spam

Getting Spammed may sound like a term for junk email but it also means your website has been pushed down lower in the search engine results placements Usually a very bad thing when it comes to website optimization. Often websites are spammed down lower in the searches and the owner of the site does not even know why. Most the time it’s a simple error on the part of the web designer. 

Some Optimizers play by trick, but the search engines quickly find them and spam them out of the top search results, rendering them harmless to internet users. When website designers attempt to deceive the search engines, they put your website at serious risk. Some spam penalties can last years. 

Playing by the rules and learning to be better than your competition is the true long term winning combination when it comes to search engine optimization. Getting spammed is for losers that cheat. Stay within the rules and your success will stay with you. 

Search engines hate tactics intended to fool them into awarding high rankings to irrelevant pages. These tactics are called "spam." Search engines strive to provide the most relevant results to their users, but spam clutters their indices with irrelevant information.

The following techniques are usually considered spam:
· Meta refresh tags
· Invisible text and overuse of tiny text
· Irrelevant keywords in the title and meta tags
· Excessive repetition of keywords
· Overuse of mirror sites (same sites that point to different URLs)
· Submitting too many pages in one day
· Identical or nearly identical pages
· Submitting to an inappropriate category (for directories)
· Link farms